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Media Relations: Good Morning Arizona Interviews Our Client: See Steve’s Suit

This is our client Steve. See Steve’s Jacket:  I’ve seen TV guests wear jeans and polo shirts. Some appearances may justify such clothes. But Steve was discussing a very serious subject. This was not a moment to go without the jacket. Steve is on set, when TV anchors typically where jackets. So Steve doesn’t look

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Media Relations: 11 Reasons I Miss Local News During Sweeps

    Listening to the motivational speech during the morning editorial meeting about how crucial ratings is this time around. Watching promos that are better than the special reports themselves. Brainstorming sessions to find the best alliteration for a graphic. News directors exiting their offices an hour before a newscast, standing over a producer’s shoulder,

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