Public Relations: Hotel Sites Should Re-Book Responses
When the media contact you about complaints, don’t imply the customers are to blame.
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journalist
Media Training: You’re Probably No Matthew Perry
If you show up on the local channel or cable news, be careful before ridiculing the other guest as Santa or a Peter Pan believer.
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Video Production: Hot And Saucy! Kissing On Camera?
The two can’t get enough of each other.
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WATCH: Is This America’s Tallest Journalist?
The Flip Side interviews TV journalist Greg Deffenbaugh about his height and how it may have impacted his interview with President Obama.
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Media Relations: Driving Straight For The Jugular
Pitching stories with little regard to who is receiving the ideas is not the casting-a-wide net path you should take. Ask lots of questions, define the target audience as narrowly as possible and pitch selectively.
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The Flip Side Searches For An Intern
[singlepic id=124 w=320 h=240 mode=web20 float=center] The Flip Side Communications LLC is a Scottsdale media company offering professional video, media/public relations, media training and employee communications. Keith and Loren Yaskin own The Flip Side. Keith was a TV reporter for 17 years, primarily as an investigative journalist. He won three Emmys and three first place
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Some Media Are Like Men Staring At Women
Just when you think you’ve sealed the deal, something walks in and distracts him.
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Media Relations: The Day I Took A Back Seat On Live TV
I figured I was in the driver’s seat after reading and sharing a story about a growing number of women riding motorcycles.
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Media Training: How Many Reporters Are Dumb As Rocks?
I imagine every industry employs people we can not believe have their positions.
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Media Relations: Would Going Topless Really Work On TV?
Absolutely. TV newsrooms like few things better than to blur out something.
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