Read this BuzzFeed story to learn what led to the apology. The reporter addresses the situation in her story and explains the executive also called and emailed her. Today’s media training lesson: Never consider anything off the record. Just ask Mitt Romney. https://twitter.com/emilmichael/status/534580244095959040 https://twitter.com/emilmichael/status/534580635709759488
Media Training: Uber Exec’s Twitter Apology To Reporter Read More »
We attempted to strike the correct balance between being strategic and accurate.
Public Relations: The Six-Sentence Story Pitch Read More »
Source: Pew State of the News Media 2013 In local TV, sports, weather and traffic now account on average for 40% of the content produced on the newscasts studied while story lengths shrink. Across the three cable channels, coverage of live events and live reports during the day, which often require a crew and correspondent, fell
Public Relations: 14 Statistics About The News Media Read More »
PR pros without newsroom experience may have suspected some of this. You don’t dare speak it publicly
Public Relations: Some Media Scared And Lazy, Not Busy Read More »
Business videos are not ambush interviews.
Video Production: A Simple Way To Save Time Read More »
You do not want to sound necessarily like a politician or create the same environment of cynicism. But politicians remind us that journalists almost always prefer a witty soundbite that encapsulates the subject in a few words as opposed to a very detailed analysis that puts people to sleep.
Will Steak And Candy Ensure The Media Quote You? Read More »
Take five minutes to update someone on a story’s status. We’re big boys and girls. We can take rejection.
Media Relations: Was This Editor A Wimp? Read More »
One of the most important steps to building public relations is building strong communications with patients, who perhaps more than any other group, discuss a medical facility’s actions with friends, colleagues and on social media.
Nine Ways For Hospitals To Slow The PR Bleeding Read More »
The media, no different than any other industry, have its members which promote dysfunction.
Media Outlets Sometimes Screw You Read More »
Our 11 recommendations for crisis communications
Crisis Communications Tips For Booz Allen Read More »
