Phoenix Public Relations

Communicating In The Age Of Coronavirus: Is Your Company Winging It?

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Our article first appeared in AZ Big Media. Coronavirus propelled companies into crisis mode. The situation is unusual, but most organizations take an unprepared, let’s-wing-it approach to handling crisis communications even during normal times. And when companies mishandle a crisis, they make a messy situation uglier. Without a detailed action plan, a business can jeopardize […]

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How Athletes Can Speak and Provide Interviews At A High Level

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Consider them critical moments in your athletic career. Your success positions you as a leader in the eyes of fans, the public and the news media. Reporters ask for your time and input. Can you do an outstanding job? Will you handle yourself professionally? Will people appreciate your words and find them refreshing and interesting?

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Presidential Debate’s 7 Lessons For Business Leaders

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Share stories. Hillary Clinton shared the story of a Las Vegas girl to relay the candidate’s position on immigration. Share personal stories to humanize and effectively illustrate your key messages especially when they are complex. Don’t pivot. When asked about information from leaked emails, Clinton awkwardly pivoted the focus of her answer to criticism about Russia. It’s

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