Devaluing Communicators: Letter From A Clueless Exec
I could pay you, but you’re not free.
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PR pros
Public Relations: Some Media Scared And Lazy, Not Busy
PR pros without newsroom experience may have suspected some of this. You don’t dare speak it publicly
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Public Relations: 10 Ways To Prepare For A Protest
If your business ever faces such a situation and you have a heads up, how do you prepare?
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VIDEO: TV Reporter: PR Pros Don’t Always Get It
The Flip Side interviews investigative reporter Vicky Nguyen of NBC station KNTV about businesses and PR pros pitching her stories.
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Some PR Pros Are Similar To James Bond
You might have a license to kill … your own pitch.
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Some People Called Our Ragan.com Article Mean-Spirited And Claimed We Have No Idea What We’re Talking About
Instead of some of these PR pros seeing this as an opportunity to question conventional wisdom and, at least for a split second consider a change of course, they decided the better approach was to depict me as an empty-headed jerk who must have stolen his awards and graduated by mistake from one of the country’s best journalism schools.
Take It From A Reporter: Some PR Pros Are Stuck In Past
If you write “For Immediate Release,” I assume you still type “www” before URLs and get your oil changed every 3000 miles.
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Public Relations: Alligators On Reality TV Can Teach PR Pros Something In A Snap
If the public generally views a client as someone who viciously feeds off others, portray him as a victim of circumstances. If the public fears a client, transform that fear into fascination. If a client is unattractive with the personality of a reptile, bring out the unknown side that resembles a puppy dog who comes
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Media Relations: Be A Nag … To Your Clients
Ensure your clients understand your business relationship will include days of constant communications.
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PR Pros: Don’t Stalk The Media
Your idea didn’t make the cut. You can’t expect all of them to hit the air or show up in print.
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