Takata’s Statement Displays Disappointing PR Tactics
Too many businesses continue to disappoint us with how they handle tough questions.
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Split On Dairy Queen’s Data Breach Response: Grade C
Social media channels often are better ways to communicate than websites, and it would be refreshing if more companies didn’t leave those options out in the cold.
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Media Training: Watch And Learn From Carney & McCain
Don’t let reporters or others interrupt you.
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Public Relations: The Six-Sentence Story Pitch
We attempted to strike the correct balance between being strategic and accurate.
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PR: Toyota Should Drive Home Company Culture
On one hand, Toyota’s statement takes the proper road in detailing how the company has changed and how those changes place a supreme focus on consumer safety issues. On the other hand, the U.S. Attorney’s Office’s news release indicates this is all about a much simpler concept: morals.
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Public Relations: Some Media Scared And Lazy, Not Busy
PR pros without newsroom experience may have suspected some of this. You don’t dare speak it publicly
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Video Production: A Simple Way To Save Time
Business videos are not ambush interviews.
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FLASHBACK: Associated Press Awards Dinner
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Public Relations: Is This AT&T Letter A Good Call?
This letter is still one step ahead of many other businesses. And moving companies from robotic to personal communications takes one long step at a time.
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Personal PR: 10 Ways To Chill Out
Look around at life surrounding you without looking down once at your smartphone.
Personal PR: 10 Ways To Chill Out Read More »