Media Relations: My Mission To Mars
My journey from Tucson to Florida to Pasadena involved a series of stories that certainly stand out from the rest.
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Tweets
For Me, Football Is A Season Of Social Media
Twitter notifications from South Florida sports writers, for me, are a economically responsible way of following my favorite team.
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On This Social Media Journey, We Won’t Stop Believin’, But …
To me, strategically scheduling social media presents too many shades of grey.
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Public Relations: Did Twitter Save Me $50 When I Slept Over And Saw Fireworks?
Fairmont Hotels responded. Impressive. They responded in two minutes. More impressive.
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The Healthcare Ruling: Some Media Performed Like Jim In American Pie
After the U.S. Supreme Court released its ruling on healthcare, certain members of the media offered us yet another sequel to a bad script.
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SB1070: How The Media Faired Under A Full-Court Press Of Pressure
As the Supreme Court’s decision on Arizona’s SB 1070 again reminded us, rulings are not sports games. Decisions don’t always offer a clear winner or loser.
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Wow! Words That Indicate A Tweet Might Actually Suck
Some of those posting Tweets are falling back on gimmicks to convince us to click their links.
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To Seduce the Media, Shorter is Better
When Keith pitches a story idea in a morning news meeting, it’s as if he’s staring into a countdown timer with big red numbers and everyone around the table is slowly drifting into their own worlds. If he doesn’t grab their cynical attention spans within the first few words and seconds, he will quickly lose
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