Copywriting: You Sometimes Really Only Need A Few Inches
What I often find is a blogger hammering home the same point over and over.
Copywriting: You Sometimes Really Only Need A Few Inches Read More »
writing
Public Relations: Handling negative customer reviews
Instead of ignoring problems, work quickly to try to fix them and address them directly with each customer.
Public Relations: Handling negative customer reviews Read More »
Why you should beta test your communications
Whether you’re communicating a new company program or marketing a new product, someone from your target audience can provide invaluable feedback before they see the final email or the shiny new brochure along with everyone else.
Why you should beta test your communications Read More »
Blahgging
I try to read all the blogs I subscribe to even if I fall hopelessly behind. I worry if I skip one or skim another too quickly, I might miss a tidbit of information that could prove significant to success. But in my effort to leave no word unread, I’ve noticed a trend. Some bloggers