Public Relations v. The Law: You Be The Judge
Attorneys and PR practitioners might have more in common than they realize.
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Media Relations
Be A PR Star #8: No Days Off
[youtube]http://youtu.be/lOSbjerMnyI[/youtube]
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Public Relations: Hotel Sites Should Re-Book Responses
When the media contact you about complaints, don’t imply the customers are to blame.
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Media Training: When Media Call, Don’t Screw Up
A 1:22 video on not screwing up when the media call.
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Public Relations: Be Politely Persistent
Some media outlets make it maddeningly difficult to find the appropriate person to pitch a story idea to.
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WATCH: Is This America’s Tallest Journalist?
The Flip Side interviews TV journalist Greg Deffenbaugh about his height and how it may have impacted his interview with President Obama.
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VIDEO: Could Calling The Media Backfire?
Keith Yaskin of The Flip Side Communications LLC in Scottsdale, AZ explains why businesses should not assume a friendly reporter will ask softball questions.
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Media Relations: Driving Straight For The Jugular
Pitching stories with little regard to who is receiving the ideas is not the casting-a-wide net path you should take. Ask lots of questions, define the target audience as narrowly as possible and pitch selectively.
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Our Video For The BBB About A Moving Company
[youtube]http://youtu.be/sasWVCiIOwM[/youtube]
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Applaud Cheerios For Showing Family Few Others Will
If part of its audience can’t accept parents whose faces are of different colors, a company need not worry too much about such customers.
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