Media Training: Charles Barkley Commits Foul
When sharing strong opinions with the media, avoid generalizations that place everyone under the same roof.
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Media Training: Watch And Learn From Carney & McCain
Don’t let reporters or others interrupt you.
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Media Training: Prepare For 15 Data Breach Questions
If cybercriminals strike your company, prepare for the following questions from the media:
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Are The Olympics An Example Of PR Games?
We don’t know if the writer is correct, but he reminds us about a key point regarding public relations that is worth repeating.
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Media Training: Would You Ask This Question?
Just because a reporter is racing for answers doesn’t mean you can’t slow things down to get it right.
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Media Training: Six Points About Ambush Interviews
If reporters ambush you in an awkward or uncomfortable location, don’t be afraid to tell them you are happy to answer their questions but prefer to move to a different area.
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Media Training: Don’t Expect Mercy
During media training for a business trying to improve its public relations, I asked one of the company’s leaders, as part of a mock interview, to confirm something about his fees.
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5 Media Training Tips From Obama’s Economic Speech
Share stories to help deliver key messages. Don’t just deliver facts.
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Media Training: Joan Rivers Returns With Comic Style
A media training lesson for politicians and businesses: Don’t go into hiding after controversy.
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Screen Zombies: How Do We Free Ourselves?
If we are screen zombies, I’m one of those in the pack that has awaken from the dream and realized something feels wrong. I’m simply not sure how to exit that world.
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