Employee Communications: GM Looks Under Hood Part 2
Companies should look to their core values and beliefs on how it should communicate with employees.
Employee Communications: GM Looks Under Hood Part 2 Read More »
media
Public Relations: The Six-Sentence Story Pitch
We attempted to strike the correct balance between being strategic and accurate.
Public Relations: The Six-Sentence Story Pitch Read More »
Be A PR Star #7: Personalize Your Pitch
For public relations purposes, Keith explains why it’s crucial to personalize story pitches to the media.
Be A PR Star #7: Personalize Your Pitch Read More »
Public Relations: Hotel Sites Should Re-Book Responses
When the media contact you about complaints, don’t imply the customers are to blame.
Public Relations: Hotel Sites Should Re-Book Responses Read More »
Employee Communications: GM Looks Under The Hood
Failing to have an internal communications plan in step with an external communications plan could inflict brand damage.
Employee Communications: GM Looks Under The Hood Read More »
6 PR Lessons From Amazon’s Price Increase
You may make more money, but did you lose your reputation in the meantime?
6 PR Lessons From Amazon’s Price Increase Read More »
Media Training: When Media Call, Don’t Screw Up
A 1:22 video on not screwing up when the media call.
Media Training: When Media Call, Don’t Screw Up Read More »
Media Training: How Shooter Should’ve Handled Media
Your strategy for handling those situations should stretch beyond not responding or driving away.
Media Training: How Shooter Should’ve Handled Media Read More »
Virgin America: Provide More Details About QB On Plane
While the apology was a smart move, I question the airline’s word choice.
Virgin America: Provide More Details About QB On Plane Read More »