Employee Communications: 15 Techniques For Businesses To Take Advantage Of Video Internally
Remember: Videos should be interesting, entertaining, engaging, lively, well-produced and easy to find.
news
Businesses: Use Props For The Media
Be comfortable or the prop backfires.
Businesses: Use Props For The Media Read More »
10 reasons we hope news live trucks never leave our lives
We hope their masts keep stretching for the sky.
10 reasons we hope news live trucks never leave our lives Read More »
When pitching your story to the media, we say no no to the logo
Journalists are not your customers.
When pitching your story to the media, we say no no to the logo Read More »
Some journalists are superheroes
Have I not considered the connection between the media and super masked men?
Some journalists are superheroes Read More »
Pitches To Ditch: Some of the most off-target ideas PR pros emailed me (no offense, Barney)
Pitching the media effectively is not tossing darts.
The Flip Side of the pitch: spreading the news to employees
The carefully crafted news release and media pitch should have an “equal and opposite” pitch for employees.
The Flip Side of the pitch: spreading the news to employees Read More »
Using your location to enhance your pitch to journalists
Where is this interview going to take place?
Using your location to enhance your pitch to journalists Read More »
Attracting the attention of bloggers and journalists
Sometimes your business must position itself as a voice on an indirectly related news event or trend.
Attracting the attention of bloggers and journalists Read More »
Listen to us speak on how to increase your chances of obtaining media coverage
Identifying your company’s newsworthy story angle
Listen to us speak on how to increase your chances of obtaining media coverage Read More »