14 ways to get a reporter to quickly delete your pitch
The following 14 phrases are from real emails I received from PR pros who wanted me to cover their stories.
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news
Why newsrooms can’t help but brag
I want news stations offering me something no one else can.
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Choose a reporter wisely
Persuading the media to cover your client shouldn’t be like throwing darts and hoping one sticks. Decide what type of coverage you want. Do you want a general assignment (GA) reporter? Your exposure may be brief, but it will air that very day. That’s good news for a time sensitive event. And with GA stories,
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