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Media Relations: 11 Reasons I Miss Local News During Sweeps

3 Comments / Media Relations /

    Listening to the motivational speech during the morning editorial meeting about how crucial ratings is this time around. Watching promos that are better than the special reports themselves. Brainstorming sessions to find the best alliteration for a graphic. News directors exiting their offices an hour before a newscast, standing over a producer’s shoulder, […]

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Getting your business on TV might mean NOT planning ahead

Leave a Comment / Media Relations, Public Relations /

A mother goes to thank students in a classroom for making a difference in her life. An ice cream store offers free goodies to men and women who work to protect and serve. An eight-year-old helps save the environment. The media might not be interested in sending both a reporter and photographer to cover events

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