Media Relations: No Jacket Required For Our Client On 12 News
When the media interviews you, dressing for success means dressing properly for the occasion.
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Phoenix
Crisis Communications: Why We Didn’t Send The Media A Statement (Part 1)
Responding quickly is important, but responding too quickly without thinking matters through can make the case unnecessarily complicated.
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Why The Media Gets Hot And Bothered Over Weather
The problem is too many TV stations don’t decipher between legitimate storms and a few swaying trees and often insist on drenching us with coverage no matter how many snowflakes settle on the ground.
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Media Relations: You Should Know A Reporter’s Shift
When preparing pitches to reporters, consider their shifts. Their shift, even the particular day he or she is working, can impact the positive or negative position taken on a pitch.
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The Media: A Photojournalist And Good Guy Who Needs Your Prayers
TV reporters often have a select few photographers they hope to work with when they walk through the door. How could Joe Peters not be on my list?
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SB1070: How The Media Faired Under A Full-Court Press Of Pressure
As the Supreme Court’s decision on Arizona’s SB 1070 again reminded us, rulings are not sports games. Decisions don’t always offer a clear winner or loser.
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Most Journalists Won’t Leap At This Opportunity
The best part about satellite interviews is they usually provide you with simply a head shot.
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Media Relations: Reasons You May Want To Pitch Your Story Idea A Different Day
No matter how strong your story pitch to the media, you may get pushed aside for the following reasons.
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Did I plant someone in the Better Business Bureau audience? (typical media headline)
I reassured the audience I had not made a prearranged agreement.
Did I plant someone in the Better Business Bureau audience? (typical media headline) Read More »