Media Relations: PR Pros Should Not Engage In Threesomes
I stand by my decision.
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PR pro
Media Relations: Businesses And PR Pros Can Learn From How Walmart Is Handling The New York Times
Media Relations and Crisis Communications: What we like and don’t like about how Walmart handled The New York Times story.
Media Training: Talk To Bloggers And Journalists Even If Your Hair Is Full Of Shampoo
If you want media attention, re-arrange your schedule. Do some quick thinking. Don’t miss an opportunity.
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Pitches To Ditch: Some of the most off-target ideas PR pros emailed me (no offense, Barney)
Pitching the media effectively is not tossing darts.
14 ways to get a reporter to quickly delete your pitch
The following 14 phrases are from real emails I received from PR pros who wanted me to cover their stories.
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Public Relations: I might soon be enjoying a $15 monthly maintenance fee
My bank mailed me a letter. It discussed the benefits of using its cards and earning points for rewards and cash back. The letter stated “We are here to help” and how the bank strives “to provide the best products and services to meet all of your banking needs.” Toward the end, the letter read
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Public Relations: Handling negative customer reviews
Instead of ignoring problems, work quickly to try to fix them and address them directly with each customer.
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Public Relations and Social Media: How to convey bad news to customers
Other businesses should take a similar approach if the shoe is ever on the other foot.
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Target and Breastfeeding: How to Communicate a PR Problem Internally
Get the word out to your employees quickly.
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