Be A PR Star #9: Reporters on Your Property
[youtube]http://youtu.be/3RB5_lWOtgg[/youtube]
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Public Relations
Public Relations v. The Law: You Be The Judge
Attorneys and PR practitioners might have more in common than they realize.
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Be A PR Star #8: No Days Off
[youtube]http://youtu.be/lOSbjerMnyI[/youtube]
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Public Relations: The Six-Sentence Story Pitch
We attempted to strike the correct balance between being strategic and accurate.
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Be A PR Star #7: Personalize Your Pitch
For public relations purposes, Keith explains why it’s crucial to personalize story pitches to the media.
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Public Relations: Hotel Sites Should Re-Book Responses
When the media contact you about complaints, don’t imply the customers are to blame.
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Public Relations: Our Ragan.com Story About GM
Click here to read our GM story on Ragan.com.
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PR: Toyota Should Drive Home Company Culture
On one hand, Toyota’s statement takes the proper road in detailing how the company has changed and how those changes place a supreme focus on consumer safety issues. On the other hand, the U.S. Attorney’s Office’s news release indicates this is all about a much simpler concept: morals.
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Media Training: Learn From GM’s Clunker Quotes
We understand the importance of repeating key messages, but provide the public information that actually is … well … information.
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Media Training: When Media Call, Don’t Screw Up
A 1:22 video on not screwing up when the media call.
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