Take It From A Reporter: Some PR Pros Are Stuck In Past
If you write “For Immediate Release,” I assume you still type “www” before URLs and get your oil changed every 3000 miles.
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tv news
Media Training: As Romney Learned, A Big, Red Flashing Light Won’t Warn You
This is basic media training in a modern world where about the only device still unable to record you is a refrigerator.
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Media Relations, My Mom And The Evolution Of Journalism
She feels addicted to knowing every minute might bring a new detail to a developing story and today’s technology puts those constantly changing headlines at her fingertips.
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Media Training: Bill Clinton Shows Businesses Why They Must Address Their Critics
Hit the pink elephant in the room head on. Don’t pretend she’s not standing there. Everyone is thinking it.
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Media Relations: Don’t Make Journalism A Back-Up Plan To Acting Or Modeling
You can post pictures of yourself appearing pleasant, professional and pretty without the come hither look.
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Media Relations: Improvements Some Journalists Should Make
Most reporters can probably take at least small steps on their own to improve these issues.
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Media Relations: Let’s Give Them An Exclusive To Talk About
Did NBC get something significant that no else got?
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Media Relations: No Jacket Required For Our Client On 12 News
When the media interviews you, dressing for success means dressing properly for the occasion.
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Why The Media Gets Hot And Bothered Over Weather
The problem is too many TV stations don’t decipher between legitimate storms and a few swaying trees and often insist on drenching us with coverage no matter how many snowflakes settle on the ground.
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Media Relations: TV News Is Not Love At First Sight
What’s so important about being first?
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