The hope is if you’re not always talking work and are willing to discuss life’s everyday events, you make that personal connection and that may one day bring you business.
Try Serving Up McDonald’s On Social Media Read More »
In the end, my answer boiled down to branding.
Should Your Social Media Get Nasty? Read More »
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New Video: Staying Focused When Selling Online Read More »
It happened on a day like any other. I was at my last corporate job reading emails when I received a meeting invite to help with a project. But this wasn’t just any project. It had a name and a logo that was not the company logo. It might as well have been a project
Internal Communications: Are You Cheating On Your Logo? Read More »
You can’t afford to make mobile technology an afterthought.
With Video, Don’t Forget To Think Small Read More »
Local stations include pockets of people still trying hard to deliver an intellectual look at issues that matter most.
Media Relations: Why you shouldn’t dump the local news Read More »
“A green screen can make your brand feel blue.”
Video: It’s too easy being green Read More »
An HR manager in a satellite office sends an email to employees about changes in building security stemming from a corporate office mandate. The tone of her email is hostile and employees feel like children being chided by a teacher. They didn’t do anything wrong but the email makes them feel that way by including
Your screaming turns me off Read More »
