Source: Pew State of the News Media 2013 In local TV, sports, weather and traffic now account on average for 40% of the content produced on the newscasts studied while story lengths shrink. Across the three cable channels, coverage of live events and live reports during the day, which often require a crew and correspondent, fell […]
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Just when you think you’ve sealed the deal, something walks in and distracts him.
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Handling reporters who interrupt you before you finish an answer Adjusting facial gestures that send negative messages to reporters and viewers Managing questions that make someone animated and furious Taking more control of interviews Identifying whom on staff is your best spokesperson and sometimes the best person is unexpected Honing and getting back to key messages
Even the angriest callers are willing to forgive a perceived wrong if a business communicates with them directly and genuinely tries to explain itself.
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Restaurants thinking strategically can supply the media and internet with other types of news stories.
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