She pitched me her story idea one year and ten months after I left TV reporting. Is she encouraging me to get back into the TV game? Has she not updated her media list?
One of the first pieces of information her pitch shares is that their patent was just published. I don’t recall a producer ever saying to me, “Now that the company got its patent, let’s cover that awesome story!”
The pitch’s first line includes several punctuation errors. Is this actually a pop quiz putting my copywriting skills to the test?
The pitch includes a dateline, headline and subheadline. Am I reading a pitch or a newspaper article?
Some of the words in the pitch’s sentences are in all caps and others are in bold. Thank you for highlighting the key points.
She included her product’s retail price. Who moved me to the sales department without telling me?
She didn’t include any potential local interviews with people who use her product. She didn’t explain why this product is newsworthy.
Her pitch includes all the cool media outlets that have featured her product. I was going to ignore this pitch until I realized I didn’t want to miss out on the big news. So I would pitch this story immediately if I hadn’t stopped TV reporting one year and ten months ago.