Video Production

8 Mistakes Companies Make When Asking On-Camera Interview Questions

Great interviews aren’t just about the camera. They’re about drawing out authentic, useful answers. Unfortunately, many companies unintentionally make interviews harder by asking the wrong kinds of questions or failing to guide their subjects effectively. We address common mistakes we see during on-camera interviews and how to avoid them. 1. Fishing Expedition Interviews Overly long […]

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12 Video Production Mistakes Companies Make When Shooting Interviews

Some companies shoot their own video and then ask us to edit it. We often see similar mistakes, and they can make content look unprofessional and distract viewers from the story. We address actual issues we see on video and how to improve them so your video looks polished. 1. Flat Lighting Lighting that hits

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A food truck at a Tempe event celebrating Hispanic heritage

Celebrating Hispanic Heritage at Tempe Tardeada

We believe in the power of storytelling through video, especially when it comes to celebrating cultures and communities. Recently, we had the opportunity to shoot video at Tempe Tardeada, an event which honors Hispanic Heritage Month and showcases the rich history and cultural contributions of the Hispanic community in Tempe. Tempe Tardeada included music, dance,

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Drone flying in the foreground at a construction site in Queen Creek, with the company founder wearing safety gear in the background.

Drone Videography at Queen Creek Construction Site

We recently completed a drone shoot at a construction site in Queen Creek, Arizona, highlighting the value of drone videography in capturing construction. This experience was not only about flying a drone but also about appreciating what’s happening in our local community. Navigating Challenges in the Heat Working at a construction site can be an

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The Eisendrath House in Tempe

20 Key Questions to Shoot for Success Before Your Building Video Tour

In July, HubSpot wrote, “embedding relevant video content on a landing page has been found to increase conversions by as much as 86%.” This statistic underscores the value of creating engaging and informative video tours, especially when highlighting buildings and properties. To ensure your video tour is both effective and compelling, it’s crucial to ask

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Drone launching from a construction site, ready to shoot footage of the project.

5 Ways Video Builds the Image of Construction Projects

In recognition of National Construction Appreciation Week, we’re highlighting the importance of video in showcasing construction projects. Recently, we captured drone footage of a complex construction project, revealing the intricate details of the work. Our client plans to leverage this video content to demonstrate the scope and quality of their projects. Here are five reasons

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An interview with an artist in his vibrant studio filled with colorful artwork and art supplies.

Artist Unveils Inspiration Behind His Grand Canyon Masterpiece Welcoming Travelers for Decades at Sky Harbor International Airport

For Merrill Mahaffey, the land is the essence of art. That became a theme for him. “I quit rock climbing, so I had to find some other way to experience rocks,” Merrill said. During a video production project, Merrill shared with us what inspired him to paint his giant Grand Canyon canvas which has greeted

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