Shooting Video: Make Them Beg For More Instead Of Less
Consider videos more of a headline than a two-page, in-depth newspaper story.
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Video Production
Shooting Video: Before Getting A Room, Ask For A Picture
Why begin a shoot looking through a lens of uncertainty especially if the subject of the video must urgently move on to another meeting?
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Attorneys Can Lay Down The Law With Video
Makes you stand out from the competition.
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Communications Crap We’re Tired Of Hearing And Reading
Automatic Twitter messages that say “Thanks for the follow!” Golly, gee – you betcha!
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Maybe Video, Social Media And Media Relations Shouldn’t Be A Numbers Game
It’s like someone is building a road in the right direction, but we’re not actually clear if it will get us where we want to go.
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Are you being safe when shooting video?
When estimating your time to set up a shoot, you can’t just assume you walk in and set up. You must allow for time, sometimes a lot of time, to devise a strategy on how to shoot video safely.
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Media Relations: Businesses And PR Pros Can Learn From How Walmart Is Handling The New York Times
Media Relations and Crisis Communications: What we like and don’t like about how Walmart handled The New York Times story.
Employee Communications: 15 Techniques For Businesses To Take Advantage Of Video Internally
Remember: Videos should be interesting, entertaining, engaging, lively, well-produced and easy to find.
Businesses: Use Props For The Media
Be comfortable or the prop backfires.
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