In Media Training, Presentation Coaching, Public Relations
explore thedeepestwaters

 

Loren gasped. We stood in a parking lot outside a building where I would soon provide a presentation to executives. She looked at my feet. A black Ecco shoe covered one foot. A black Banana Republic shoe covered the other.

When I put on my shoes on in the early morning in our garage with the lights off, I slipped on shoes from different pairs. Realizing this in the parking lot did not panic me. After all, I can share stories of earning a living on live TV as a news reporter.

Once, after days covering a hurricane and with no access to electricity or showering, I returned to the TV station. Someone unexpectedly asked me to appear on set to provide viewers additional thoughts about the storm. I quickly shaved without cream, gashing my chin. On set, one of the anchors tried to stop the bleeding during a commercial break. He then reassured me my chin was OK. It wasn’t. After presenting my hurricane story on camera, the anchor ended the segment by promising viewers I was OK. The blood on my face, he explained, resulted from shaving.

This is why unintentionally wearing mismatched shoes for a presentation did not scare me. I initially decided I would share the story as an icebreaker. Then Loren pointed out the larger Ecco shoe might appear as a modified walking boot. This persuaded me to stay silent about my shoes and dare someone to ask about what happened to my foot.

While we set up for my presentation in a conference room, the shoes turned into only a footnote when Loren and I realized we left our laptop at home. Leaving behind our laptop did not panic me. After all, I can provide a presentation without a computer.

But my audience would miss a couple key components without my laptop. Loren called my Dad. Could he pick up our laptop and drive 30 minutes to our location? Could he also bring my other Banana Republic shoe?

My Dad somehow arrived prior to the start of my presentation. Loren met him downstairs and then called me into a side hallway as the audience began filling their seats. She handed me the laptop bag. I looked inside a side pocket where we normally store documents or computer accessories. She had stuffed the matching shoe inside. I walked back inside the conference room holding a laptop and wearing matching shoes.

While I provided my presentation in the conference room, the laptop turned into an afterthought when Loren and I realized the copy store did not print one of our three handouts. Not including one of our handouts did not panic me. After all, I can provide key points on a whiteboard.

But how did the missing handout escape us? When we picked up the handouts, the cashier asked us to review our copies. I looked at them and confirmed our order. The different handouts looked similar. However, the copy store had printed double the amount of one of the handouts and none of another.

Did I mention my presentation focused on preparing ahead of time for a potential media crisis? The mismatched shoes, forgotten laptop and missing handout did not strengthen my self validation on speaking about the importance of preparation.

After my presentation ended, one executive told me the seminar exceeded his expectations. Two other CEOs characterized the presentation as excellent. The aforementioned issues had not panicked me. After all, I can still make my wife gasp, laugh and be proud of me within the same morning.

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