Posts Tagged ‘Communications’

WATCH: Our New Video For Crisis Response Network Of Southern Arizona

Wednesday, May 8th, 2013
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Shooting Video: The Shining

Thursday, May 2nd, 2013

Preparing to shoot an interview

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Shooting Video: Guiding Light

Monday, April 29th, 2013

Checking lighting before shooting an interview in Tucson

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WATCH: With Video, Length Matters

Wednesday, April 24th, 2013
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Video Puts You In Play

Friday, April 12th, 2013
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Video Raises Your Game

Thursday, April 11th, 2013
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Video Speaks Volumes

Wednesday, April 10th, 2013
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WATCH: How To Keep Them Watching Video

Tuesday, April 2nd, 2013
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Media Training: Prepare For A Quickie

Tuesday, March 5th, 2013

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The TV anchor’s last question during our client’s live interview was a complicated one. And the anchor’s body language indicated to me time was running out almost immediately after he asked the question.

Our client texted me, “I told him off air that it was kind of boring and technical. Evidently he still wanted to ask, even though there wasn’t much time. I couldn’t stop midway through my answer or it wouldn’t have made sense.”

Toward the top of his answer on air, he said, “Very briefly …” Those words indicated he understood time was tight.

The anchor even raised his pen, reinforcing what I might as well translate as, “I know I just asked you the most complicated question of this interview, but it is time to wrap things up buddy.”

Our client: “I saw him raise his pen so I knew we were out of time.”

The entire answer to a complex question was about 20 seconds. Sometimes you unexpectedly need a quickie.

 

Media Relations: Our Ragan.com Post On News Releases

Tuesday, February 26th, 2013
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10 reasons a reporter will ignore your news release

http://www.ragan.com/Main/Articles/46277.aspx

Click here for the original post.