Lindy describes herself as a struggling mom and her household’s only breadwinner. “I didn’t know how I was going to get my girls in daycare,” she explained. A coworker told her that her [...]
GateWay Community College’s Veterans Service Center in Phoenix helps veterans, dependents and those on active duty apply for VA educational benefits. Veterans Services Manager Gary [...]
Brand journalism is a key aspect of our ongoing campaign to expand awareness about one of our client’s particular services. For months, we’ve met with employees, interviewed them and transformed [...]
Don’t let your discomfort become a distraction. Oftentimes, we interview people on camera playing the role of “hosts.” These interviews are not conducted traditionally with off-the-cuff [...]
It’s key to find the right people – the right characters. When working on video production projects for your company or organization, one of the first objectives is often to decide the key [...]
Earning speaking opportunities takes patience and persistence. It can feel like a job within a job. Whether your speaking engagements are steady or few and far between, you might want to focus [...]
At a high level, creating animated videos can include discussions about on-screen text, voiceovers, background music and corresponding scenes. However, before leadership reviews the animation for [...]
Work out loud. Take your target audiences along for the ride on social media and in news stories. Sharing fun behind-the-scenes on a project can be a fun way to ensure your company’s personality [...]
We once belonged to a networking group which ended meetings with each business owner sharing their goals. I once declared, “I’m here to make more money.” The room erupted in laughter. I inferred [...]