crisis communications

Chris Pratt Controversy Reinforces Value Of Influencers During Crisis

Leave a Comment / Crisis Communications, Public Relations, Social Media /

Unlike his character Emmet Brickowski, everything was not awesome for Chris Pratt. People on social media characterized the movie star as the “worst Hollywood Chris” after he joked earlier this month about voting. Writer and producer Amy Berg asked her followers which Hollywood Chris, such as Chris Evans, Chris Hemsworth, Chris Pine and Chris Pratt, […]

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7 Tips For Schools On Communicating About COVID-19 With Parents And Staff

Leave a Comment / Crisis Communications, Internal Communications, Media Relations, Public Relations /

COVID-19 might be leading school districts to communicate with parents and staff more than ever before. Mitigation plans. Differing opinions. Heated topics. Staying one step ahead is difficult.  Here are seven tips to consider for communicating in this complex environment: Messaging points in emails to families and staff should include more than facts. The emails

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How Can Schools Protect Both Students and Their Image Amid COVID-19?

Leave a Comment / Crisis Communications, Internal Communications, Media Relations /

School districts face extremely complicated circumstances. They are in crisis mode. Staff is scrambling. COVID-19, mask policies and positive tests stretch far beyond past school controversies such as bonds and overrides.   In some communities, large percentages of families are arguing for students to return to in-person learning despite the pandemic. Other people are taking

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News Media Questions Schools Should Expect About COVID-19

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As school years start amid the pandemic, leadership at school districts want to instill confidence among students and families that they have put significant thought into confronting different situations and are prepared as possible. The situation is difficult, but school leadership should provide clear plans. This is not the time to hesitate to hold discussions.

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shadows

Iowa Caucuses: Stay Out Of The Shadows During Crisis Communications

Leave a Comment / Media Training, Public Relations /

As I stood in a ballroom of managers while I delivered a presentation about proactively setting your organization’s public messaging, I speculated that too many members of the audience, despite my warnings, would still not prepare for a crisis until a crisis actually crept up to their company’s virtual front doors. If those managers were

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Crisis Communications: How You Can Learn From Airport Bed Bugs

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The Phoenix Business Journal reported Phoenix Sky Harbor International Airport removed padded benches on Halloween after a complaint of a potential bed bug infestation. According to the news story, a pest control company treated the furniture Oct. 7. In this case, bed bugs are not a crushing crisis. But don’t simply brush aside stories such

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American Airlines Incident: Why You Should Media Train Employees Even If They Won’t Talk To Reporters

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    When I worked as a television reporter and arrived on the scene of an incident involving a company, I normally first encountered a frontline employee before one of the organization’s executives. The employees sometimes stayed silent other than telling me I would need to wait for a spokesperson’s arrival. But other employees frequently

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