Media Training: Prepare For 15 Data Breach Questions
If cybercriminals strike your company, prepare for the following questions from the media:
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Public Relations: Hotel Sites Should Re-Book Responses
When the media contact you about complaints, don’t imply the customers are to blame.
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Media Training: You’re Probably No Matthew Perry
If you show up on the local channel or cable news, be careful before ridiculing the other guest as Santa or a Peter Pan believer.
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Public Relations: 10 Ways To Prepare For A Protest
If your business ever faces such a situation and you have a heads up, how do you prepare?
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VIDEO: TV Reporter: PR Pros Don’t Always Get It
The Flip Side interviews investigative reporter Vicky Nguyen of NBC station KNTV about businesses and PR pros pitching her stories.
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Can A Man In Makeup Help You Make Better Videos?
The video tells a story instead of blatantly selling a service. But the results can be the same if not better.
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Media Outlets Sometimes Screw You
The media, no different than any other industry, have its members which promote dysfunction.
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The Flip Side Searches For An Intern
[singlepic id=124 w=320 h=240 mode=web20 float=center] The Flip Side Communications LLC is a Scottsdale media company offering professional video, media/public relations, media training and employee communications. Keith and Loren Yaskin own The Flip Side. Keith was a TV reporter for 17 years, primarily as an investigative journalist. He won three Emmys and three first place
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11 Reasons I Don’t Miss Traveling As A TV Reporter
Seeing that the same person who checked you in also cleans your room
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5 PR Lessons From Alaska Airlines On Landing Smoothly
Alaska Airlines/Horizon Air took several steps to propel this negative into a positive.
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