Media Training: Prepare For 15 Data Breach Questions

If cybercriminals strike your company, prepare for the following questions from the media:

1. How significant is the data breach?
2. How many customers has the data breach impacted?
3. How many company locations has the data breach impacted?
4. What security had you put in place to prevent data breaches?
5. How will the data breach impact sales?
6. Have you identified the cybercriminals?
7. When did the data breach occur?
8. When did you first become aware of a potential breach?
9. How did the data breach occur?
10. What steps is the company’s security team taking?
11. What outside security firms have you hired?
12. How will your company handle any customers who see fraudulent charges?
13. Will your company offer customers free identify protection?
14. What steps should customers take to determine if the data breach impacted them?
15. Will a company spokesperson appear on camera for an interview?