Be A Video Star #7: Don’t Make Boring Videos
An attorney sends Keith a boring video.
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Employee Communications: Listen To The Work
As leaders rise through the ranks, it’s easy to become so engrossed in the bigger picture items (not to mention the politics). Memories of work life on the front lines fade over time. Ultimately, it can become easier to stop listening.
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Our Video: Phoenix Students Make Rainbow Looms For Kids In Africa
Third Graders at Pardes Jewish Day School in Phoenix make Rainbow Looms to help kids in Africa.
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Personal PR: I Love Lucy Life Lessons
Even those with so much seem to eventually realize the basics are our true foundation for tranquility.
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Public Relations: The Six-Sentence Story Pitch
We attempted to strike the correct balance between being strategic and accurate.
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Be A PR Star #7: Personalize Your Pitch
For public relations purposes, Keith explains why it’s crucial to personalize story pitches to the media.
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Video Production: Speak Like You Mean It
Keith speaks to businesses about video production and video marketing.
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Public Relations: Hotel Sites Should Re-Book Responses
When the media contact you about complaints, don’t imply the customers are to blame.
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Public Relations: Our Ragan.com Story About GM
Click here to read our GM story on Ragan.com.
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PR: Toyota Should Drive Home Company Culture
On one hand, Toyota’s statement takes the proper road in detailing how the company has changed and how those changes place a supreme focus on consumer safety issues. On the other hand, the U.S. Attorney’s Office’s news release indicates this is all about a much simpler concept: morals.
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