People in public relations work so hard trying to craft the perfect pitches to journalists, writers and bloggers, we sometimes forget ever industry includes amateurs and bozos.
Public Relations: Some People Who Conduct Interviews Are Boneheads Read More »
People respect those who apologize.
Public Relations: Everyone Needs A CAO: Chief Apologizing Officer Read More »
The Flip Side provides public relations for Dr. Lee Weinstein.
Channel 3 Makes Way For Dr. Lee And Free Dental Day Read More »
The Flip Side provides public relations for Steven Adelman.
12 News Interviews Steven Adelman On Stadium Safety Read More »
And yet some people writing about this topic act as if the concept of storytelling is like Indiana Jones finding the ark. Please.
Hey Experts! Storytelling Isn’t New! Watch 1973 Videos Read More »
PR only takes you so far. PR is about helping effectively and strategically share a great story.
No PR Goo With The iPhone That’s New Read More »
The Flip Side provides public relations for Janice Hurley-Trailor.
The Flip Side provides public relations for Steven Adelman. [youtube]http://youtu.be/JgSBDEcMpvU[/youtube] [youtube]http://youtu.be/I49tTytjvqI[/youtube]
Public relations should not be spin. An audience already anticipates that and has a pre-existing condition called suspicion. Surprise them by reminding them what you do right and showing a willingness to accept and correct what you do wrong.
Is PR About Quickies Or Something Long Term? Read More »
The Flip Side interviews investigative reporter Vicky Nguyen of NBC station KNTV about businesses and PR pros pitching her stories.
VIDEO: TV Reporter: PR Pros Don’t Always Get It Read More »
