- Sending clients a computer-generated happy birthday email doesn’t strike me as a genuine way to build brand loyalty. I know the business
owner didn’t remember the birthday and think about it the night before. The email won’t encourage the person who received it to schedule an appointment. Sending a hand-written card would be much more personal. - Don’t cold call people on their cell phones. That does not make you business savvy. That makes you annoying.
- When sending out emails to try to increase membership, do not misspell the word membership.
- Free webinars are not truly free if you follow up with constant cold calling. If free webinars are any good, business comes naturally.
- Company’s automatic phone service gives me inaccurate information. Technology saved the company time but wasted mine.
- Employee tells customer he doesn’t like how the President is running country. Even if provoked, politely pass on such talks.
- Don’t charge so much for shipping that customers are better off buying the item for more elsewhere.
