Social Media: Is Twitter Scooping Live TV?
Journalists and especially newsroom managers can’t consider social media a footnote, a sideshow or simply a spot to post links to last night’s news.
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Social Media
Social Media: Rewriting How We Boost Book Sales
Social media changes the way we write, publish and sell books. Two clients hired us to run a social media campaign to promote their new book, due out by the end of the year. We’re excited about the plan we’re plotting out. But we’re always open to the newest and latest ideas. How would you publicize a new book
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Social Media’s Arms Race
I do wonder where this is all eventually headed, how it ultimately affects society and how the next announcement will try to top the latest.
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Social Media: My Tweets Suffer Without My TV Potpourri
Twitter now is more work than party.
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Try Serving Up McDonald’s On Social Media
The hope is if you’re not always talking work and are willing to discuss life’s everyday events, you make that personal connection and that may one day bring you business.
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Should Your Social Media Get Nasty?
In the end, my answer boiled down to branding.
Should Your Social Media Get Nasty? Read More »
Embracing the Social Media Blues
Part 2 in a series: Keith spoke to the Phoenix Public Library’s Leadership Academy participants about embracing and responding to social media comments that are not always positive. Here is some of what he said:
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What can we do better?
Keith spoke to the Phoenix Public Library’s Leadership Academy participants on the topic of “Innovation in 21st Century Organizations.” Wow! That’s a mouthful. But here is some of what he said about social media.
What can we do better? Read More »