Visit the grocery store, Michaels or The Home Depot and see how it’s not too early to start deciding on this season’s Halloween decorations. One of our favorite holidays (Is Halloween an actual holiday?) is still weeks away, but creating creepy content for customers and employees should be a monster part of your to-do list. […]
9 Steps For Shooting A Halloween Video Employees Might Actually Share Read More »
As I loaded our video production gear, I felt a surging sting in my foot. I walked to another room and looked at my foot. I saw redness but no cut, nothing carved into my skin. Had I scraped my foot against equipment? Had I strained something? I returned to the scene of the sting
Scorpion Strikes While We Prepare For Video Shoot Read More »
A lawyer once told us he never takes on new clients unless he genuinely believes he can win their cases. In nearly any industry, money can persuade us to partner with difficult clients. We rationalize ignoring our instincts and red flags. But the benefits of short term clients generally are the equivalent to business one-night
You Might Be A Bad PR Client If … Read More »
We arrived on-location, slathered on sunscreen and put on big hats that we had forbid ourselves in the past to wear in public. The on-location shoot would position us on the edge of a sprawling swimming pool, where a coach would provide training and instruction with the assistance of a swimmer in the water. Into
Video Production With Water Read More »
We walked into the building to interview an employee about the value of expanding public transportation. When Karl entered the room, we didn’t hesitate to begin the questioning before he sat down. The initial questions were not the ones we expected. Karl’s beard was impressive, immaculately groomed and perfectly tamed. To our surprise, the contrasting
How To Distinguish Your Content From The Rest Of Society’s Silliness Read More »
