Public Relations: Walmart Wins This One
In its one-on-one battle with actor Ashton Kutcher on Twitter, Walmart wins. Here’s why:
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Public Relations
Public Relations: Company’s Newsroom Makes News
Newsrooms should be multimedia meccas with company stories, videos and photos. But SAS, a North Carolina-based software company, shows there are many ways to make a newsroom interesting and newsworthy.
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Watch How Arizona Mom Gets Six Kids To Brush Teeth
Parents need to be parents and make sure their kids brush their teeth whether they like it or not,” said Dr. Weinstein. “You can try to make it fun. Try to instill good habits. Try to share the time with your kids.”
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Public Relations: Be Politely Persistent
Some media outlets make it maddeningly difficult to find the appropriate person to pitch a story idea to.
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Public Relations: Customers Turn Tables On Restaurant
A couple entertains clients at an upscale restaurant. The table finishes a bottle of wine priced in the $100 range. The husband tells the restaurant to bring another bottle of the same but there are no more. So he says bring something comparable. Some time later, this man and I discuss poor service. He serves
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Public Relations: Some People Who Conduct Interviews Are Boneheads
People in public relations work so hard trying to craft the perfect pitches to journalists, writers and bloggers, we sometimes forget ever industry includes amateurs and bozos.
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Public Relations: Everyone Needs A CAO: Chief Apologizing Officer
People respect those who apologize.
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Channel 3 Makes Way For Dr. Lee And Free Dental Day
The Flip Side provides public relations for Dr. Lee Weinstein.
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12 News Interviews Steven Adelman On Stadium Safety
The Flip Side provides public relations for Steven Adelman.
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Hey Experts! Storytelling Isn’t New! Watch 1973 Videos
And yet some people writing about this topic act as if the concept of storytelling is like Indiana Jones finding the ark. Please.
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