Greetings and salutations from The Flip Side Communications!!!!!! When you email pitches to journalists, try to immediately grab their attention. One way is to make the email personal. Some PR pros already know my husband, Keith. Others take the time to find out his name ahead of time. Emails often start “Dear Keith, Hi Keith” or simply “Keith.” But some communicators forget the basics of communicating and take the dreaded path of mass email. My Top Ten List of impersonal ways public relations people tried to introduce themselves to my reporter husband. I did not add the exclamation points!!!
10. Hi All
9. Good morning!
8. Dear Friend
7. Hi there
6. Hi Everyone
5. Hi Folks
4. Hi again!
3. Dear Media members
2. Hi ya!
1. Greetings!
Well, that’s all folks. Have any more to add to the list? We’d love to see them.
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